Abstract: Increasing dialog and interaction between the corporate community and students is a key strategic goal of many universities. This paper describes an event that has been specifically designed to increase student and corporate engagement. It describes the process of planning and executing a targeted career day for information systems and information technology majors. The results have been an increase in full time placements and internships for both undergraduate and graduate students. Additionally, the reputation of the program quality among employers has increased as well. Internally, career day has assisted in recruiting new majors to both programs.
Keywords: community engagement, Corporate Engagement, IS Major Growth, IT Major Growth, Job Placement
Download this article: ISEDJ - V15 N5 Page 37.pdf
Recommended Citation: Janicki, T. N., Cummings, J. (2017). Increasing Student / Corporate Engagement. Information Systems Education Journal, 15(5) pp 37-44. http://isedj.org/2017-15/ ISSN: 1545-679X. (A preliminary version appears in The Proceedings of EDSIG 2016)